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June 23, 2004
Press Release

“Build a Wildlife Area” Partnership Sets Land Dedication Date
Morrison County’s Mud Lake WMA now over 700 Acres of Public Hunting Land 

St. Paul, Minn.  – Minnesota’s “Build a Wildlife Area” partnership will dedicate a new 318-acre addition to the existing 400-acre Mud Lake State Wildlife Management Area (WMA) on Friday, June 25, 2004.  The Mud Lake WMA is located in Morrison County near Little Falls.  As a part of the dedication, the partnership will turn over the land to the Minnesota Department of Natural Resources (MN DNR); opening the land to public hunting and recreation.  The purchase is the result of a two month-long fundraising campaign created by Pheasants Forever (PF), Outdoor News, and Game Fair last August.

“This is the culmination of one of the most unique and exciting campaigns I’ve ever been a part of in my seventeen years with Pheasants Forever,” tells Joe Duggan, PF’s vice president of corporate relations and marketing.  “This land dedication will be a true celebration for a group of people and businesses with the vision and dedication to leave a lasting legacy for our children to carry on our outdoor heritage and hunting tradition.  We also wanted this campaign to blossom into an annual campaign, and in that vein, we’ll announce our plans to kick off the Build a Wildlife Area’s 2004 campaign at this dedication.  We’re going to make an annual tradition out of this and put WMAs all over Minnesota as a result.  This is what it’s all about - conservation in action.” 

DNR Commissioner Gene Merriam, DNR Deputy Commissioner Mark Holsten, Gander Mountain CEO Mark Baker, Outdoor News Publisher Glenn Meyer, Game Fair Owner Chuck Delaney, and Pheasants Forever President/CEO Howard Vincent have all been invited to attend the event.  The media and public are also invited to join the dedication, which is set to begin at 11AM.  For directions, contact Karlene Carlson at 651-773-2000.  

The Build a Wildlife Area partnership began at last year’s Game Fair in Anoka County.  Over the course of five weeks, the partnership raised over $50,000 through individual and corporate donations.  Individual contributions to the Build a Wildlife Area campaign totaled over $16,000.  The majority of those individual contributions were raised through the efforts of the Anoka County Pheasants Forever chapter at Game Fair.  In total, there were nearly 10,000 separate individual contributions to the campaign. 

Corporate contributions to the campaign totaled over $37,000.  Making one of the most significant donations was Gander Mountain, the Bloomington-based sporting goods retailer.  Joining the partnership right after its creation, Gander Mountain agreed to match all individual donations.  Consequently, Gander Mountain contributed $16,000 to the campaign.  Founding partners Outdoor News added $3,055, while Game Fair contributed $4,612.  The Morrison County chapter of the Minnesota Deer Hunter’s Association (MDHA) pitched in with a $10,000 donation, the MDHA State Habitat Committee kicked in another $5,000, while Anoka-based Federal Premium joined the campaign with a $2,500 pledge.  North Country Ford, Browning, and Boyt Harness added $1,000 each.  The $50,000 goal was eclipsed during a September 11, 2003 phone-a-thon on KFAN’s Fan Outdoors (AM1130). 

That $50,000 was then matched by grants from the MN DNR and the U.S. Fish and Wildlife Service to reach over $150,000.  The $150,000 was then augmented by over $35,000 of local contributions from the Morrison, Todd, and Stearns County PF chapters, Land of the Loon MWA, Sauk Centre Conservation Club, Little Falls Sportsman’s Club, North American Bear Foundation-Little Falls chapter, and Randall Sportsman’s Club, with the remaining support coming from the MN DNR (through the small game surcharge account) to purchase the nearly half million dollar Mud Lake property last December- a  complete list of donors is available from Pheasants Forever upon request.  The Morrison County PF chapter volunteers spent many hours working with Area Wildlife Manager Beau Liddell and PF’s MN Conservation Director Matt Holland to complete the legwork to acquire this property.  The Mud Lake acquisition provides improved access to the existing WMA and will provide critical habitat for pheasants, waterfowl, wild turkeys, grouse, white-tailed deer, and a myriad of non-game wildlife.

For additional information about Pheasants Forever, please visit www.pheasantsforever.org.


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